- Family / Friends - a job that provides an opportunity for you to spend time with your family. Imagine limited work hours, extra vacation, or even telecommuting.
- Fame - success at your tasks will make you famous. Think of Mark Andreeson, Jim Barksdale, Adam Bosworth, Bill Joy.
- Force - releasing a product that changes the world. Microsoft Office, Internet browsers, relational database.
- Fortune - If you succeed, you become wealthy. For some, this is to break $100,000 a year. For others it is to break $1,000,000.
- Freedom - to work on what you wanted. An example of this would be Google's 20 percent time.
- Fun - This job is just a fun place to be. Nerf rockets, positive feedback, video games, group lunch.
What motivates you?